SHOULD I RENAME THIS BLOG? Artists & writers, musicians & digital artists, photographers, painters, sculptors, performing artists – I NEED YOUR HELP.10 Comments Published by Andrew Leigh November 26th, 2008 in Blog Announcements.
|Creative Development for Artists, Writers and all Artistic Creativity|
Now don’t get me wrong, I love the name of this blog. The trouble is the search engines don’t. It’s not literal enough for them, and that word creative causes all sorts of online problems because of the I.T. company of the same name.
I’d be truly grateful if you would read this post and gift me your opinions in the comments section – even if you are echoing previous comments.
Finding the Right People
So here’s the challenge – this blog is all about offering personal development insights to a broad spectrum of artistic people – tools of mental attitude and practical effectiveness to help artists of all kinds enhance both artistic output and the quality of their work.
I have previously used the words creative and creativity because whether you are a writer, poet, painter, musician� well – they seemed like a good common denominator, a uniting factor that pulled together the often disparate artistic communities.
I realise now that these words aren’t doing the jobs I need them to.
- They aren’t helping enough of the right people to find and grow the blog
- They are not ‘product friendly’ in terms of adding the right commercial resources to the blog.
That second point is just as important as the first. I do need some income flow from the blog if I am to continue offering the free content I hope will always remain at its core.
The Key Word Challenge
If my target audience was more tightly defined I guess it would be easier – if I were talking just to visual artists, or just to writers, for instance.
But I really don’t want to narrow my audience if I can avoid it.
So the big challenge is to keep offering the personal development content and offer it in such a way that people from all artistic backgrounds feel included.
Are phrases like artistic community and artistic people as inclusive as creative community and creative people?
If I want to address the wider group of creative people I’ve talked about – what words and phrases work for you?
I’m assuming here that I am right to be inclusive in this way – that personal development techniques for, say, painters, are also relevant to poets, digital artists and conceptual artists. Am I right in that assumption?
I really do need your help and feedback about this – so please do take the time to have your say.
- Am I right in keeping my artistic audience as broad and inclusive as possible?
- If so, what are the umbrella words and phrases that work for you?
Please help me take The Creative Instinct to the next stage by responding to this post.
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